1D0-525 : CIW: E-Commerce Specialist

1D0-525
CIW: E-Commerce Specialist
ISBN : 978-1-61691-699-2
Gain hands-on expertise in CIW E-Commerce Specialist certification exam by 1D0-525 E-Commerce Specialist course. This course provides complete coverage of 1D0-525 exam and includes E-Commerce Site Development; E-Commerce Technology and Security; E-Commerce Business, Marketing, and Legal Issues.

Here's what you will get

E-Commerce Specialist certification exam is intended for the individuals who want to become proficient in e-commerce practices and site design. The exam focuses the process of conducting business online, managing the technical issues associated with constructing an e-commerce Web site,  similarities and differences between traditional, and electronic commerce, and e-commerce technologies at various levels of sophistication.

Lessons
23+
Quizzes
675+
Flashcards
180+
Glossary of terms
180+
Pre-assessment Questions
72+
Full Length Tests
4+
Post-Assessment Questions
160+
Exam FAQs
How many questions are asked in the exam? The exam contains 72 questions.
What is the duration of the exam? 75 minutes
What is the passing score? 68%
What are the career opportunities after passing this exam?
  • Web Designers
  • IT Professionals
  • Internet Consultants
  • Web and Graphic Artists
  • Business Professionals

Here's what you will learn

  • Introduction to Web Commerce
  • Impetus for Web Commerce
  • Electronic Commerce Defined
  • Applying E-Commerce Concepts to Focus Companies
  • Types of Electronic Commerce
  • Microcommerce and Macrocommerce
  • Benefits of Electronic Commerce
  • Drawbacks of Electronic Commerce
  • E-Commerce Solutions
  • Web Storefront Hardware and Software
  • Ingredients of a Web Storefront
  • The Virtual Enterprise
  • Site Implementation
  • E-Commerce Guidelines
  • Lesson Summary
  • Optional Lab
  • Introduction to Internet Legal Issues
  • Electronic Publishing
  • Intellectual Property Issues
  • Areas of Liability
  • Copyright, Trademark and Patent Issues
  • Privacy and Confidentiality
  • Jurisdiction and Electronic Publishing
  • Internet Taxation
  • International Tax and the Internet
  • Customs and E-Commerce
  • Tariffs and E-Commerce
  • Protecting a Brand
  • Ethical Business Practices
  • Lesson Summary
  • Optional lab
  • Marketing Overview
  • Web Marketing Benefits
  • Examples of Successful Web Marketing
  • Marketing Goals
  • Web Marketing Strategies
  • Growth Drivers and Barriers in E-Commerce
  • Selecting and Positioning Your Product
  • Identifying Your Target Market
  • Lesson Summary
  • Optional Lab
  • Online Promotion Overview
  • E-Commerce Promotion Considerations
  • E-Commerce Site Categories
  • Banner Ads
  • Advertising Representatives
  • Banner Ad Positioning
  • Banner Ad Exchange Networks
  • Referrer Programs
  • Blogs and Blogads
  • Pop-Up and Related Ads
  • Search Engine Placement
  • <Meta> Tags and Search Engines
  • E-Mail and Marketing
  • Ad Performance Evaluation
  • Offline Product Promotion
  • Ad Campaign Implementation
  • Lesson Summary
  • Optional Lab
  • Overview of Usability Issues
  • Usability Testing
  • Designing the Site Hierarchy
  • Page Layout Design Guidelines
  • Browser Compatibility Issues
  • Lesson Summary
  • Optional Lab
  • Managing the Customer
  • Customer Relationship Management
  • Customer Service Concepts
  • Customer Service Tools and Methodology
  • E-Service Action Plan
  • Integrating CRM and Customer Service
  • Lesson Summary
  • Optional Lab
  • B2B E-Business Overview
  • E-Commerce Fundamentals
  • Business Concepts
  • Internet Marketplaces
  • Tools and Technologies
  • Electronic Data Interchange (EDI)
  • Open Buying on the Internet (OBI)
  • Open Trading Protocol (OTP)
  • Web Services
  • Lesson Summary
  • Optional Lab
  • Outsourcing Site Creation Packages
  • Entry-Level Outsourcing: Online Instant Storefronts
  • Online Outsourcing Solutions
  • Outsourcing: Mid-Level Offline Instant Storefronts
  • Mid-Level Offline Storefront Products
  • Outsourcing: High-Level Offline Instant Storefronts
  • High-Level Offline Storefront Products
  • Auctions: The Other E-Commerce Option
  • Lesson Summary
  • Optional Lab
  • Microsoft Commerce Server 2007 Overview
  • Web Server Overview
  • Microsoft Internet Information Services (IIS) 6.0
  • IIS 6.0 Preparation
  • IIS 6.0 Installation
  • IIS 6.0 Configuration
  • Sun Java System Web Server 6.1
  • Open-Source Solutions
  • Sizing Your Hardware
  • Lesson Summary
  • Optional Lab
  • Commerce Site Development Overview
  • Database Servers
  • Commerce Site Development
  • Lesson Summary
  • Optional Lab
  • Building Commerce Solutions
  • Commerce Site Management
  • Solution Site Customization
  • Lesson Summary
  • Optional Lab
  • Catalog Design
  • Commerce Server 2007 Catalog Definitions
  • Building a Base Catalog
  • Virtual Catalogs
  • Using Commerce Server to Support B2B Commerce
  • Lesson Summary
  • Inventory Management
  • Inventory Systems
  • Designing Order Systems
  • Order System Implementation
  • Lesson Summary
  • Optional lab
  • Payment Processing in E-Commerce
  • Choosing Payment-Processing Methods
  • Credit Card Processing
  • Managing Transactions
  • Implementing PayPal
  • Online Check Processing
  • Preventing Fraud
  • Lesson Summary
  • Optional lab
  • Implementing Customer Support
  • E-Mail and User Forums
  • Frequently Asked Questions (FAQ) Implementation
  • Knowledge Base
  • Lesson Summary
  • Optional lab
  • Overview of Transaction Security
  • Purposes of Security
  • Encryption and Decryption
  • Public Key Infrastructure (PKI)
  • X.509 Standard
  • Certificate Revocation
  • VeriSign
  • Using Certificates
  • Obtaining Certificates
  • Installing Certificates
  • Implementing Microsoft Certificate Services
  • Secure Electronic Transactions (SET)
  • Securing Sensitive Data
  • Identifying Attack Types
  • Protecting Against Attacks
  • E-Commerce Forensic Techniques
  • Lesson Summary
  • Optional Lab
  • E-Learning Introduction
  • E-Learning Models
  • Distance-Learning Essentials
  • E-Learning Content
  • Student Navigation and Progress Reporting
  • Reusable Learning Objects
  • Lesson Summary
  • Optional lab
  • Introduction to Site Management and Performance Testing
  • Site Management Tasks
  • Managing Web Site Performance
  • Logging and Trend Analysis
  • Performance-Monitoring Tools
  • Course Conclusion
  • Lesson Summary
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