mhe-mis : Management Information Systems for the Information Age

mhe-mis_pro
mhe-mis
Management Information Systems for the Information Age
ISBN : 978-1-61691-059-4
Management Information Systems for the Information Age course provides the students, knowledge of changing the face of business, major business initiatives, databases and data warehouses, analytics, decision support, and artificial intelligence, and much more. The course helps students to apply the newly acquired knowledge to the real-world situations which help them to increase their earning potential.

Here's what you will get

Lessons
Lessons
24+
Flashcards
585+
Glossary of terms
585+

Here's what you will learn

  • Outrageous Industry Transformation: Cell Phones Doom Phone Revenues for Hotels
  • Introduction
  • MIS Resource No. 1: Information
  • MIS Resource No. 2: People
  • MIS Resource No. 3: Information Technology
  • Financial Impact of IT: Break-Even Analysis
  • Industry Impact of IT: Porter's Five Forces Model
  • Strategy Impact of IT: Porter (Again) and RGT
  • Closing Case Study One: The Social Media Megaphone: Transparent Life Intensified
  • Closing Case Study Two: Google and Apple Know Where You Are, Maybe
  • Short-Answer Questions
  • Assignments and Exercises
  • Discussion Questions
  • Lesson Projects
  • Outrageous Industry Transformation: Death of a Travel Agent
  • Introduction
  • Supply Chain Management
  • Customer Relationship Management
  • Enterprise Resource Planning—Bringing IT All Together
  • Social Media
  • Summary: Student Learning Outcomes Revisited
  • Closing Case Study One: Coca-Cola is Everything: SCM, CRM, ERP, Social Media, You Name it
  • Closing Case Study Two: The Business of Social Media and Making the ROI Case
  • Short-Answer Questions
  • Assignments and Exercises
  • Discussion Questions
  • Lesson Projects
  • Outrageous Industry Transformation: Did You Know CDs Come from Dead Dinosaurs?
  • Introduction
  • The Relational Database Model
  • Database Management System Tools
  • Data Warehouses and Data Mining
  • Information Ownership
  • Summary: Student Learning Outcomes Revisited
  • Closing Case Study One: When Making a Database o...c Information Available to the Public Can Be Bad
  • Closing Case Study Two: When Making a Database o... Information Available to the Public Can Be Good
  • Short-Answer Questions
  • Assignments and Exercises
  • Discussion Questions
  • Lesson Projects
  • Outrageous Industry Transformation: Online Learning
  • Introduction
  • Decisions and Decision Support
  • Geographic Information Systems
  • Data-Mining Tools and Models
  • Artificial Intelligence
  • Agent-Based Technologies
  • Summary: Student Learning Outcomes Revisited
  • Closing Case Study One: Crystal Ball, Clairvoyan.... . Can Predictive Analytics Deliver the Future?
  • Closing Case Study Two: Decision Support Is Good for Your Health
  • Short-Answer Questions
  • Assignments and Exercises
  • Discussion Questions
  • Lesson Projects
  • Outrageous Industry Transformation: Advertising Dollars Go Where The Eyes Are
  • Introduction
  • E-Commerce Business Models
  • Understand Your Business, Products, Services, and Customers
  • Find Customers and Establish Relationships
  • Move Money Easily and Securely
  • E-Business Trends
  • Summary: Student Learning Outcomes Revisited
  • Closing Case Study One: When You're Big, You Can Be Your Own B2B E-Marketplace
  • Closing Case Study Two: The Mobile Commerce Explosion
  • Short-Answer Questions
  • Assignments and Exercises
  • Discussion Questions
  • Lesson Projects
  • Outrageous Industry Transformation: Cameras Use Film?
  • Introduction
  • Insourcing and the Systems Development Life Cycle
  • Component-Based Development
  • Selfsourcing (End-User Development)
  • Prototyping
  • Outsourcing
  • Summary: Student Learning Outcomes Revisited
  • Closing Case Study One: The Good-Enough Technology Economy
  • Closing Case Study Two: Tablets Take Their Place in the PC Market
  • Short-Answer Questions
  • Assignments and Exercises
  • Discussion Questions
  • Lesson Projects
  • Outrageous Industry Transformation: Money Will Always Be Money
  • Introduction
  • Hardware and Software Infrastructure
  • IT Success Metrics
  • Business Continuity Planning
  • Summary: Student Learning Outcomes Revisited
  • Closing Case Study One: Public "Personal" Clouds
  • Closing Case Study Two: Denver Health Operates with a Private Cloud and Thin Clients
  • Short-Answer Questions
  • Assignments and Exercises
  • Discussion Questions
  • Lesson Projects
  • Outrageous Industry Transformation: Transformations in Medicine Mean Better Lives
  • Introduction
  • Ethics
  • Privacy
  • Security
  • Summary: Student Learning Outcomes Revisited
  • Closing Case Study One: Sexting Now Almost Commonplace
  • Closing Case Study Two: Sony Reels from Multiple Hacker Attacks
  • Short-Answer Questions
  • Assignments and Exercises
  • Discussion Questions
  • Lesson Projects
  • Outrageous Industry Transformation: There Is No Longer One in Every Town
  • Introduction
  • The Changing Internet
  • Physiological Interaction
  • The Wireless Arena
  • Pure Technology
  • Most Important Considerations
  • Summary: Student Learning Outcomes Revisited
  • Closing Case Study One: Just How Big Is the Impact of Technology on Society?
  • Closing Case Study Two: Smartphones and the Great Digital Divide
  • Short-Answer Questions
  • Assignments and Exercises
  • Discussion Questions
  • Lesson Projects
  • A Quick Tour of Technology
  • Categories of Computers by Size
  • Software: Your Intellectual Interface
  • Hardware: Your Physical Interface
  • Summary: Student Learning Outcomes Revisited
  • Short-Answer Questions
  • Assignments and Exercises
  • Introduction
  • World Wide Web
  • Search Engines
  • Web 2.0
  • Internet Technologies
  • Connecting to the Internet
  • Summary: Student Learning Outcomes Revisited
  • Short-Answer Questions
  • Assignments and Exercises
  • Introduction
  • Designing and Building a Relational Database
  • Summary: Student Learning Outcomes Revisited
  • Short-Answer Questions
  • Assignments and Exercises
  • Introduction
  • Lists
  • Basic Filter
  • Custom Filter
  • Conditional Formatting
  • Pivot Tables
  • Goal Seek
  • Summary: Student Learning Outcomes Revisited
  • Assignments and Exercises
  • Introduction
  • Lists
  • Basic Filter
  • Custom Filter
  • Conditional Formatting
  • Pivot Tables
  • Back to Decision Support
  • Summary: Student Learning Outcomes Revisited
  • Assignments and Exercises
  • Introduction
  • Home Networks
  • Network Components
  • Classifying Networks by Distance
  • Internet
  • Network Communications Media
  • Network Security
  • Summary: Student Learning Outcomes Revisited
  • Short-Answer Questions
  • Assignments and Exercises
  • Introduction
  • Hypertext Markup Language (HTML)
  • Basic Text Formatting
  • Creating Headings
  • Adjusting Text Color
  • Adjusting Text Size
  • Changing the Background Color
  • Adding Links to a Web Site
  • Adding Images
  • Using a Textured Background
  • Creating and Using Lists
  • Summary: Student Learning Outcomes Revisited
  • Short-Answer Questions
  • Assignments and Exercises
  • Introduction
  • Traditional Technology Approach
  • Object-Oriented Technology Approach
  • Five Primary Concepts of Object-Oriented Technologies
  • Real-World Object-Oriented Examples
  • Three Fundamental Principles of Object-Oriented Technologies
  • Putting It All Together: A Business Example
  • Types of Object-Oriented Technologies
  • Summary: Student Learning Outcomes Revisited
  • Short-Answer Questions
  • Assignments and Exercises
  • Introduction
  • Computer Crime
  • Digital Forensics
  • Who Needs Digital Forensics Investigators?
  • Summary: Student Learning Outcomes Revisited
  • Short-Answer Questions
  • Assignments and Exercises
  • Introduction
  • The Electronic Job Market—Extending Your Reach
  • Convergence of Online Networking and Résumé Development
  • Résumé Building—A Lifelong Process
  • Developing Your Job Search E-Portfolio
  • Web Design Considerations
  • Preparing Web Content
  • Summary: Student Learning Outcomes Revisited
  • Short-Answer Questions
  • Assignments and Exercises
  • Introduction
  • Solomon Enterprises Database
  • Defining Relationships within the Solomon Enterprises Database
  • Entering Information into the Solomon Database
  • Creating a Simple Query Using One Relation
  • Creating an Advanced Query Using More than One Relation
  • Generating a Simple Report
  • Generating a Report with Grouping, Sorting, and Totals
  • Creating a Data Input Form
  • Summary: Student Learning Outcomes Revisited
  • Assignments and Exercises
  • Introduction
  • Solomon Enterprises Database
  • Defining Relationships within the Solomon Enterprises Database
  • Entering Information into the Solomon Database
  • Creating a Simple Query Using One Relation
  • Creating an Advanced Query Using More than One Relation
  • Generating a Simple Report
  • Generating a Report with Grouping, Sorting, and Totals
  • Creating a Data Input Form
  • Summary: Student Learning Outcomes Revisited
  • Assignments and Exercises
  • Introduction
  • Accounting
  • Finance
  • Hospitality and Tourism Management
  • Information Technology
  • Management
  • Marketing
  • Production and Operations Management
  • Real Estate and Construction Management
  • Assignments and Exercises
  • Introduction
  • Web Sites, Web Pages, and HTML
  • Navigation in FrontPage
  • Building a Web Site
  • Building a Web Page
  • Working with Graphics
  • Including Hyperlinks
  • Presenting Information in Lists and Tables
  • Formatting Pages
  • Summary: Student Learning Outcomes Revisited
  • Assignments and Exercises
  • Introduction
  • Why VBA?
  • The Visual Basic Editor
  • VBA Building Blocks
  • Elements of VBA Programming
  • Decisions, Decisions, Decisions
  • Wrap It Up
  • Summary: Student Learning Outcomes Revisited
  • Assignments and Exercises
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